Twelve years after it was pulled down, one of Chilliwack’s most iconic landmarks seems unlikely to ever rise again in the city’s downtown. But a facsimile may, depending on a decision today by the city’s council.

In 2012, the art deco sign of the Paramount theatre was removed from the condemned building, loaded on a flatbed truck, and sent to a storage facility. The sign had lit up Yale Road for more than 60 years and was one of downtown Chilliwack’s most prominent landmarks.

It has been tucked away in storage for more than a decade, with its memory occasionally stirring hopes that it would one day make a reappearance.

Now those dreams could be realized—but the sign’s re-appearance might not be as grand as what fans of the theatre’s sign once imagined.

The fact that the Paramount sign—or at least a portion of it—has sat in storage for 12 years is an indicator of the place it holds in Chilliwack residents’ hearts.

Ever since the sign came down in 2012, locals have dreamed that it would rise again over their downtown.

In 2018, the sign’s P was hauled out of storage to provide the backdrop for a ground-breaking ceremony. 📷 City of Chilliwack

In 2018, a proposal for a mixed-use building at the former Paramount site included renderings that suggested the old sign could be erected on the facade of the new building.

When construction began on the new building four years later, the P for the old sign was hauled to the site for a ground-breaking ceremony. A long line of shovel-wielding politicians stood in front of the huge P for photos. But in the updated rendering for the new building, the sign was completely gone. Officials said they didn’t know how it may be incorporated in the new building.

Indeed, the rusting, paint-peeling state of the P suggested the original dreams for the old sign probably wouldn’t work.

Restoring the top of the old Paramount sign would be expensive because of its lead-based paint and physical state. 📷 City of Chilliwack

Two years later, the building is nearly complete, and the sign is still nowhere to be seen. But a version of the original plan lives on.

The city has been working on a plan to mount one-ninth of the old sign—specifically, the P in Paramount—on a post in a nearby pedestrian walkway off Yale Road. A rendering suggests the P would be prominent, but hardly dominate the view in the same way the old sign did.

It would be matched with signage that explained the original sign.

A city rendering of the proposed new sign. 📷 City of Chilliwack

Ideally, the city and its public art advisory committee had hoped to re-use the actual P from the old sign. But a city contractor working inspected the old sign and suggested that using it would cost twice as much up front than creating a replica from scratch. The contractor pointed to the likelihood of lead paint that would need to be removed, uncertainty about the deteriorated condition of the sign’s surface and internal structure, and long-term maintenance costs.

Instead of using the old sign, the consultant suggested creating an “exact heritage replica” based on the original sign but using light-weight metal and “heritage-inspired” lighting components.

A staff report says that the city’s public art advisory committee preferred to use the original sign, but conceded that a replica made more sense.

But the final say will go to Chilliwack’s politicians, who are set to discuss the matter at today’s council meeting. The Paramount isn’t coming back. A piece of its history may, though.

In 2018, Chilliwack History Perspectives wrote about the history and future of the theatre and its sign.

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Ken MacCoy2 years ago

Agree 100% with John Glena's comments. Great idea & concept. But, time to 'listen' to the 'Consultant' and create a “heritage replica” using light-weight metal and “heritage-inspired” lighting components which will last longer and ultimately be cheaper.

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John Glena2 years ago

Great idea, love the idea but the cost also needs to be considered. Lets go with a new P and sell the old one to cover the cost of designing a new one. There are collectors out there interested in signs.

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Julie Cook2 years ago

Things that are irreplaceable require extra effort, because they're worth it. Great grandma's require extra maintenance and care, so do vintage cars, mid-century teak tables and anything in museums all over the world. The steam clock in Gastown certainly requires extra care and attention, but replacing it with a 'replica' would mean nothing and people wouldn't flock to it and take photos. It's the character of an old piece that makes it special. The dents, the imperfections, the history of decades survived is the essence that we're attracted to. A 'heritage replica' has no soul. The contractor did their job pointing out the faults, the consultant did theirs finding an easy, affordable solution, and we need to do ours by resolving the faults so the real sign can be used and thereby build on our history and create further community and connection in the future. Great Grandma has more life in her given the chance.

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Elinor Hanschke2 years ago

YES agree. The beauty of the signage is that it is chippy and faded. This weathering only time can do. It should be used somewhere, just as it is. Mount it on the side of a building with a mural of the Paramount painted with it. There must be a way the city can accommodate this old relic, in gentrified downtown Chilliwack.

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Dave Stephen2 years ago

Can't agree on this one. I don't think rebuilding the Paramount sign would be worth it nor provide "further community and connection in the future." Surely there is more vital heritage artifacts...things...in our region worthy of 'rescue' than that sign? I fear the cost on rehabilitating it would eventually be greater than projected, and not truly worthwhile.
(As an aside, re: the Gastown Steamclock...I hope people don't hold that as a true historical landmark? Erected in 1977, it has an electric motor...and some steam power, mainly for the show.)

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Bobbie-Anne McFee2 years ago

If it's just the "P" it's going to look like a parking sign, especially for out of town drivers. Maybe putting it by a parking lot would be best?

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Bob Fitzsimmons2 years ago

And not the original “P” at that…..then I agree also.

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Corinne Mitchell2 years ago

That was my first thought when I saw it also